About Guess Brand

GUESS was established in 1981 by the Marciano brothers, who left the south of France in pursuit of the American dream. Inspired by a European influence, the Marcianos redefined denim. Bloomingdale's was the first department store to welcome the brand by ordering two dozen pairs of jeans. They disappeared from the shelves in just hours. This was the beginning of a long success story. GUESS quickly became a symbol of a young, sexy, and adventurous lifestyle. Today GUESS is a truly global lifestyle brand with a full range of denim, apparel, and accessories offered in over 80 countries around the world.

Guess offers a wide assortment of watches. For a more casual look, you can opt for silicone watches with logo dials and sporty style. Oversized watches and cuff watches are having a moment, too. To stay up to date on your busy social schedule, look for GUESS Connect smartwatches, with customizable dials and straps. 


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